GuidesMetaMetaIn EnglishUpdated Nov 11, 2026·1 min read

How to see a competitor's ads

Open the Ad Library, pick the country, search the competitor's page name and filter to active ads. You see every ad they are running today.

Step by step

It takes less than a minute.

  1. 1Pick their audience's countryAds change from one country to another.
  2. 2Search the pageType the page's name, or a word their ad would say.
  3. 3Filter to activeKeep only the ads running now. The oldest are usually the ones that work.

What to look at

Look at the start date, at how many ads repeat the same creative, and at the first sentence of the text, which is the hook.

Questions and answers

Can I tell how much a competitor sells?
No. The Library shows what is running and its start date, but not how the ads perform.
What if they use more than one page?
One offer can have several pages. In UltraSpy, the ads from every page of the same offer sit in one list.

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